7 pointers when using Voice-overs in Corporate Video Projects
The use of voice-overs in corporate videos has been a common practice nowadays mainly because of its practicality and efficiency in giving your video a clear direction in getting your message across the intended audience. Clients pay a lot of money for projects like these, and they make sure that they will get their money’s worth. To give you an idea, a professionally produced corporate video in Singapore costs around $2,500 – $10,000 SGD. To consistently deliver outstanding voice-over corporate videos, here are 7 pointers you need to keep in mind:
- Make a client-approved script
No matter how creative and amazing your video is, if the client does not approve of it, all your efforts will just go down the drain. Make sure you plan out a well-thought script and have it approved by the client before working on it.
- Make use of your own talent resources
Before thinking of getting professional voice actors for your corporate voice-over video, tap on to your own talents first. Make a dummy track using your in-house talents, or your own voice, to help you figure out proper pacing and timing of the script as well as coming up with a storyboard and schedule.
- Get Professional help
Now that you’ve got your dummy track, the rest of he video can now be built around it. You can find professional voice-actors through agencies, and bringing one in-house to record is considered the best approach, if you have the budget that is.
- Finding the best recording studio
You now have your talent, now it’s time to record. If you have the budget, getting a professional recording studio is the best approach. Making an in-house recording is also viable if there are budget constraints. You can find guidelines online in how to make one.
- Get the highest audio quality possible
It’s a no-brainer that one must always strive for the highest-quality audio recording when working with voice-overs. Make use of a dedicated sound studio for in-house recordings or make sure RAW recording files are offered if you’re going to avail of online services.
- Know the optimal audio and video export settings
You have to know how your client will use the video they asked you to produce to have an idea what the suitable audio export setting is.
- Review and Green light
Chances are, no matter how good your resulting video is, you will be asked for a few revisions once you present it to your clients. Constant communication and review meetings with the client will help in arriving at the final VO track.